I know Spider-man or Wolverine are more popular today. Given their history of TV shows and movies, as well as comics - Who is their actual Icon?
Spider-man, Hulk, Captain America, Iron Man, One of the mutants? Someone else?
Well lets look at it.
Spiderman is their flag ship character. He comes out weekly and he’s in SIX books named after him. Not counting the others that he sometimes guess star in. He’s also been in the most movies and cartoons and now they’re making a Spiderman musical about him.
Wolverine is the most popular mutant character. He appears in as many marvel titles as they can fit him in. As well as having three books of his own.
Captain America. Is the moral rock of the Marvel Universe and appears on the little icon box below sometimes swinging his shield around. But as far as appearing in as many comics and/or movies. I don’t think so.
So those are the three choices you have to go on. Not counting what movie is Marvel trying to push. They want an Avengers movie. So anything with the Avengers should be discounted at this time because they are trying to do there best with marketing that right now so you. The viewer will go "Hey that must be good, I want to see it!"
i.e See Avatar commercials lol
As an advent comic book reader of both Marvel and DC. I can tell you. It’s SPIDERMAN, without a doubt.